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Case study / 03

AdVentures Studio

Bringing AdVentures’ venture-building ecosystem, method and portfolio into one coherent website.

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DisciplineBRAND + WEBSITE

ScopeWebsite / Digital art direction / Information architecture / Interface design

AdVentures Studio homepage on desktop
AdVentures Studio homepage on mobile
01 / First impressionOne venture builder.

Known scope

  • Website
  • Digital art direction
  • Information architecture
  • Interface design

Evidence

  • Seven business lines presented as one ecosystem
  • A problem-first venture-building method
  • Named programmes and incubation centres
  • A visible portfolio of ventures and platforms

The change

One venture-building ecosystem, made legible.

Challenge

Make a broad venture-building ecosystem understandable as one organisation.

Approach

Organise the business lines, method, programmes and portfolio into one coherent digital story.

Delivered

Delivered the AdVentures Studio website with its ecosystem, method and work presented together.

02 / One ecosystem

Seven lines.
One story.

AdVentures website introducing seven business lines within one venture builder

03 / A visible method

The thinking
becomes the structure.

AdVentures website showing its four-part problem-first method

PROBLEM → VENTURE → ECOSYSTEMA clear method gives a complex organisation a readable centre.

04 / Work with proof

Programmes brought
into view.

AdVentures website presenting named programmes and incubation centres

05 / Venture portfolio

The companies sit
inside the system.

AdVentures website showing companies in its startup pipeline

VENTURES
PROGRAMMES
PLATFORMS

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